Goals for this focus area include improving overall aesthetics by moving power underground, adding more visible and attractive signage, filling in and repairing sidewalks, and adding additional landscaping. Other goals include developing a new Visitors Center, potentially moving the Farmer’s Market to Lee Street, establishing a trolley system, and continuing to develop new public parking. Target areas include: 6th Ave. Gateway into the city (highest priority), Lee St./6th Ave. Connector, 2nd Ave. and Bank St. Connection, Albany/6th Ave. Connector and 4th Ave. Development.